Select Page

Biggest Content Marketing Challenges – ClearVoice Survey of 1000 Marketers

Guess what a survey of 1,000 marketers found when it comes to content marketing challenges? Time, baby. But there are ways to combat your time dragons.

Freelancing Life – the Video (Coming Soon: the Podcast Episode)

I had the opportunity to do a quick Facebook Live interview today with ClearVoice. Terrific group of professionals there -- I love working with them! Check out our video and then catch the upcoming podcast in July. Jacob Warwick and Berrak Sarikaya will be on the...

Facebook Is For Old People & Other Insights from a 12-year-old

Lessons I’m learning from a 12-year-old this summer. The most painful? “Facebook is for old people — well, you know . . . parents and people that age.”

Awesome Reads this Week

This week I read up on Google’s latest warning to guest bloggers and the sites that love them. I learned about 101 places to find royalty-free images for my website. I said, “Amen, sister!” to Michele Linn’s post where she proclaims, “your editorial calendar is not your content marketing strategy.” And I perused a delightful list of link building ideas (spoiler alert: it’s about great content creation).

Remember Creative Courage in Marketing

“The need for creative courage is in direct proportion to the degree of change the profession is undergoing.” Rollo May

Content Marketing through Artificial Intelligence: Is Your Job Safe?

Call me an alarmist, but content marketing through artificial intelligence (AI) means your content marketing job may be at stake. OK, AI might not take all of your duties, but it will likely take whatever you’ve been able to make so simple that it’s “wash, rinse, repeat.”

Did You SEE that Traffic Spike? Oh, Wait. It’s Referral Spam.

You just logged into your Google Analytics account, and you squeal with delight: a traffic spike! Yea! You dig in so you can see what site is rewarding you with traffic. Maybe you see one or more of the following sites in the referrals list: 4webmasters.org...

Awesome Reads this Week

This week I read up on Google’s latest warning to guest bloggers and the sites that love them. I learned about 101 places to find royalty-free images for my website. I said, “Amen, sister!” to Michele Linn’s post where she proclaims, “your editorial calendar is not your content marketing strategy.” And I perused a delightful list of link building ideas (spoiler alert: it’s about great content creation).

Old-School Email Brings Innovations in 2017

From beacons to user-generated content, columnist Jason Warnock takes a look at the email marketing innovations we can expect to see more of in 2017. Source: Why email is taking center stage in marketing innovation If you're thinking "email - boring {YAWN}," think...

Are You Focused on Brand Consistency?

Are you taking the steps required to ensure brand consistency in your business? Check out my latest post on ClearVoice to learn more about ways to ensure consistency in your brand and how it's used company wide. Brand Consistency: Why It's So Important & How to...

Pin It on Pinterest